About the Brand’s Heritage

Gold Leaf in the Royal Court

In the history of Korea, gold leaf was
once reserved for the royal court alone. It adorned the garments of kings and
queens, ritual treasures, and the halls of palaces. To wear or behold gold leaf
was to encounter authority, prosperity, and protection. GLEAF takes inspiration from this noble past, transforming what was once exclusive to royalty into creations that bring grace and heritage into everyday life.

The Craft of Gold Leaf

To create gold leaf is to embrace patience. The process begins with carving wood into a stamp, carefully engraving auspicious patterns into its surface. Thin sheets of gold leaf are then placed upon the stamp and pressed onto fabric, followed by the delicate hammering that fixes the design in place. Each step demands precision and quiet endurance. This is a rhythm of work that no machine can imitate — a dialogue between hand and material, time and tradition. The result is a depth of color and texture unique to traditional gold leaf, a brilliance that modern mechanical stamping can never truly replicate.

Legacy of Two Generations

The story of GLEAF begins in a small workshop in Jongno, where a father devoted his lifetime to the delicate art ofKorean gold leaf. His passion and craftsmanship became the foundation of afamily legacy. Decades later, this heritage did not fade but was passed down tohis daughter, transforming skill into the continuity of a family business.Today, GLEAF honors the devotion of father and daughter, carrying forward morethan forty years of dedication with a renewed vision for the modern world.

The Timeless Qualities of Gold Leaf

Each motif expressed through traditional gold leaf carries an auspicious meaning. Symbols of happiness, promotion, longevity, and prosperity are crafted to bless the recipient’s life and to hold a wish for a brighter tomorrow. Blending artistic brilliance with heartfelt intention, every piece preserves both beauty and significance.
Thus, gold leaf has always been more than mere decoration. Unfading through time and radiant in its natural brilliance, it becomes a guardian motif — illuminating and protecting the days to come.